Fortified Data

Fortified Data is a fast-growing, database managed services company. Their innovative CEO wanted better service messaging and the ability to differentiate in a very competitive space. Paper Sword became Fortified Data’s entire outsourced marketing team, delivering a strong visual identity, clear and concise messaging, and a brand story that pushed them to the forefront of their industry.

Defining Fortified Data

What makes Fortified Data so successful? How had they grown 400% every year for the last 4 years? And what part of their story connects deeply with potential customers? Together we built a full brand exercise to define their story and differentiation; we outlined who they are, what they do, how they measure success, and how they differentiate.

Services

Fortified Data is a dynamic, forward-thinking company. Their customers expect a lot from them, and Fortified Data delivers a seamless customer experience through intelligent service architecture. Paper Sword product marketing experts created the messaging to connect the dots for customers at different stages of the sales cycle. We developed product and service marketing around Fortified Data’s core methodology of providing clients with improved availability, increased scalability, and expanded capabilities.

Executing a beautiful visual identity

Paper Sword worked with Fortified Data to evolve their visual identity and build design consistency into their marketing materials: from business cards to sales brochures and presentations. With mature service architecture and professional branding, Fortified Data often competes with some of the largest managed service companies in the world, capturing enterprise-level contracts with a compelling story and concise offering.